STARTING JANUARY 2020
FACEBOOK FOUNDATION COURSE
6 Weeks to master your Facebook Business Page taught to you by Anita Wong,
Facebook Digital Marketing Associate.
- Learn the fundamentals of using your Facebook business page to ATTRACT and ENGAGE with your ideal customers
- Learn how to set up EVENTS on your page and promote these events via your page
- Set up and manage your SHOP confidently and learn how to promote your products and services through Stories and the News Feed
- Get to grips with Facebook Groups. Set up and manage your group, invite new members and manage your group subscriptions
- LEARN all the different way to REACH out and ENGAGE with your growing audience through the posting feature available inside your Facebook Business Page
Week 1 - Facebook Page
Set up your Facebook page like a Pro!
- Categories
- Business Tools
- Template
- Tabs
- About info
- Story
- Messaging
Week 2 - Facebook Events
Set up a Facebook Event like a Pro!
How to set up the event for the best
- Reach
- Audience
- Conversions
Week 3 - Facebook Shopping
Set up your Facebook shop to sell!
How to set your shop to sell via
- Website
- Messenger
- Stories
- Categories
- Products
Week 4 - Facebook Groups
Set up your Facebook Group like a Pro!
How to set up your group
- Privacy settings
- Group type
- Group settings
- Group Stories
Week 5 - Facebook Posts
Creating posts
- Facebook Page
- Video
- Live Video
- Polls
- Status
Week 6 - Facebook Insights
How is your page performing
- Get to grips with your pages insights
- Audience growth
- Engagement
- Video views
- People analytics
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