Facebook and instagram stories

Are you missing a trick or two not utilising Facebook’s full array of tools to reach your 5 Star clients?

Facebook is the primary distribution channel for content according to HubSpot Research, North American Survey, Jan – Feb 2020

Facebook, Instagram and Twitter are leading the pack for brands investing time and money into the platforms to reach their fans with awesome content!

So why are so many entrepreneurs not investing their time in learning and utilising Facebook’s full array of organic marketing opportunities?

This article will HIGHLIGHT the 8 different areas within Facebook YOU as an entrepreneur can utilise with one piece of content! And the misconception that Facebook Stories is only on your profile!

Many business owners believe Facebook’s power to reach stops at their profiles or if they have one their business page, however, with clever use of all the tools within Facebook, you can actually reach your 5 star clients through 8 different areas within Facebook!

YES 8 PLACES to speak to your audience

 These are:

  • Your FACEBOOK BUSINESS PAGE
  • Your FACEBOOK BUSINESS PAGE STORIES
  • Your PERSONAL PROFILE
  • Your PERSONAL PROFILE STORIES
  • Your own or someone else’s FACEBOOK GROUPS
  • Facebook WATCH channel
  • Through FACEBOOK EVENTS
  • And with your own stories shoeing up inside MESSENGER STORIES

If you prefer to watch how you can utilise these 8 spaces, you can watch the video here

However, if you would prefer to read how these 8 different ways can help you reach your 5 Star clients, here goes:

Your Facebook Business page is like your shop window, it can be seen 24hr/day 7 days a week and Facebook will show it to more people the more you show up!

Your Personal profile is all about you, it’s a place to connect with your friends and family BUT ITS ALSO a place to remind people you also run a business

Facebook groups are a fabulous place to step inside someone else backyard, it’s a place for community, conversation and if your business can build a community then you should be opening a Facebook group. It’s also a place your prospective clients can get to know you.

If you don’t have your own group, it’s a place you can hang out and get know my others, a place to give value, engage and spark conversation

The Watch channel is where your live videos go! From your profile and more IMPORTANT YOUR BUSINESS PAGE

Facebook Stories Blog

AND THEN WE HAVE STORIES

Stories are this cool place to upload and be yourself, spread news of your business and share updates from your pages.

YOU HAVE TWO OPTIONS ON FACEBOOK IN STORIES

Your Facebook profile Stories and your Facebook Business page Stories and both will also show up in messenger!

Inside Stories, you also have the ability to whole your 5 star clients off of Facebook and into your website, landing pages or lead pages, even your shopping sites and video platforms!

DID YOU EVEN KNOW YOU COULD HAVE A STORY ON YOUR BUSINESS PAGE?

Help me by filling out my Stories Survey 

As you can see from this recent article from Techcrunch, Facebook and Stories inside Messenger have levelled the playing field compared to the same stats shown in May 2018 (second image)

 

Facebook Instagram WhatsApp Snapchat stories-users-april-2019

 

To learn more about integrating Stories into your Facebook Marketing plan, join my FREE stories training group where regular run challenges will help you start thinking outside the box when it comes to enhancing your organic marketing and attracting your 5 star clients organically on Facebook. Click the image below or HERE TO JOIN

 

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